About Us


Our Staff

PR Entertainment, Inc / PREpresents is an Entertainment and Sports company, producing over 150+ shows and tours annually, and over 3,500 shows around the world. PRE has been responsible for the tours and performances of thousands of national headliners over the years including The Killers, Train, Jason Mraz, 30 Seconds To Mars, Daniel Tosh, Chelsea Handler, Bush, Tiesto, Paul Oakenfold, Kaskade, and more. (Click here for full list of artists.)

Paul Reder founded PR Entertainment, Inc in 2002. Prior to, Paul was the Vice President of Entertainment for Caesars Entertainment, Inc. (Park Place Entertainment, Inc). He was responsible for all talent negotiation, strategic direction, budgeting, and entertainment operations for the world’s largest gaming company, properties including Caesars Tahoe, Reno Hilton, Flamingo Reno, and other select Caesars/Park Place Entertainment venues. His entertainment career in the gaming industry has spanned over 14 years, two years with Del Webb and 12+ years with Caesars Entertainment. His areas of responsibility also included Sporting Events, Casino Events, Box Office Operations, Theatrical Production, and Nightclub Operations. He booked well over 3500+ headliners in venues ranging from 1,000 – 10,000 seating capacity.

Paul has produced and promoted acts of all genres, from the classics like Tony Bennett and Ray Charles to country stars like Brooks & Dunn and Reba McEntire. Comedy legends like George Carlin, Jerry Seinfeld and Jay Leno. Pop icons such as The Killers, 311, Third Eye Blind, Wide Spead Panic,Jewel, Natalie Merchant, James Taylor, and ZZ Top, to top Electronic Dance Music producers such as Paul Oakenfold, Tiesto, Kaskade, and more. (See List of All Confirmed Artists.)

His range of experience also includes a vast knowledge of international touring and production. He has successfully executed major stage production show runs like STOMP, Rent, Best Little Whore House In Texas, Chicago- The Musical, and Cirque Ingenieux. PRE also exclusively produces theatrical productions such as the Off-Broadway Comedy Musical, The Kinsey Sicks; Joseph Gabriel – Direct from Broadway; Masters of Magic I & II; Fusion I & II; The Chipper Lowell Experience; Illusion Fusion Starring Alex Ramon, and more.

Also under Paul’s tutelage, the clients and venues under his direction have enjoyed a reputation as the leader in major championship sports. HBO, Showtime, ESPN, and FOX have produced several international televised boxing events, including Evander Holyfield, Lennox Lewis, Oscar De La Hoya, Fernando Vargas, the Marquez brothers, and several others. Paul has negotiated and been directly responsible for other great televised events such as NBC Celebrity Golf Championship, Lifetime’s Latin DanceSport Championship, International Sumo Championship, and World Kickboxing Championship.

Paul Reder is a native Southern Californian, born and raised in Los Angeles. He attended the University of Arkansas, and studied Communications and Business. Paul currently resides in Lake Tahoe, NV and Los Angeles, CA, with offices in Zephyr Cove, NV.

PRE Presents References

“Paul’s guidance, understanding of artists needs, and comfort level in his area of expertise, contemporary acts that have never before considered playing casinos are now playing them. With his knowledge of the gaming and entertainment business and eye for detail I am confident that this new division will be a huge success.”
– Brett Steinberg, Executive Agent,
Creative Artists Agency (CAA)

“Paul knows the talent & the market place. He does his research before making an offer – therefore the results have always been positive for my clients”
– Fred Bohlander, Co-President / Executive Agent
Monterey Peninsula Artists (MPA)

“Paul Reder is a sharp and skilled talent buyer. He has a vast knowledge of the entertainment business and has a comfortable personality that is a perfect match.”
– Guy Richard, Vice President / Executive Agent
William Morris Agency

“It is, was and will always be a pleasure to deal with Paul. He is knowledgeable, street wise and has a grasp of many different genres of music in the live music marketplace today. He was always extremely organized and that seemed to trickle down to his staff, who was also always extremely professional. To me this was a reflection of the way he conducted himself personally and professionally. I hope to be doing business with again very soon.

As overall head of the concert division here at APA and the executive vice president of the company, it was a nice feeling to know that any client I sold to him would be presented in the best possible circumstances.”
– Nat Burgess, Head of Concert Division and Executive Vice President
Agency for the Performing Arts (APA)

“I always enjoyed working with Paul, as did the artists that we represent.”
– Dan Weiner, Co-President / Executive Agent
Monterey Peninsula Artists (MPA)